Marketing

As a marketer, you know that self-promotion is crucial to building a successful brand. However, when it comes to email marketing, the line between promoting yourself and coming across as pushy can be a difficult one to navigate. That’s where the art of subtle self-promotion comes in. By incorporating subtle self-promotion into your email copy,…

As email marketing continues to be an essential tool for businesses of all sizes, it’s crucial to stay up-to-date on the latest best practices to ensure your campaigns are successful. One of the most important tactics in email marketing is A/B testing, which involves sending different versions of an email to a subset of your…